Course Details

Master of Business Adminstration (Marketing)

Curriculum

The Executive MBA program is designed to develop a student's leadership capabilities and become a key actor in their company's strategic decision-making and change management. In a short period of one year, the program covers a range of relevant topics in the specialisation chosen, equipping students with the qualities and abilities required by an employer, providing a boost to the student's professional career. With a full range of specializations available, students have the opportunity to select a management program that is ideally suited to their needs.

Specialization

Marketing | Finance | HR | Retail | Operations | IT | Banking & Finance

Eligilbilty

The student is eligible for Executive MBA Program if he/she has any three year graduation degree from a recognised University with 3 years work experience OR Diploma with 5 years work experience

Duration

Executive MBA Program is of one academic year duration and conducted in two semesters and a candidate who is admitted to the Program shall complete the degree within twice the duration of the Program i.e. two years from the date of his admission failing which he has to seek admission afresh.

 

Program Structure

First Semester

Second Semester

Management Process

People Management

Managerial Economics

Marketing Management

Accounting for Managers

Corporate Finance

Organisational Behaviour

Legal Aspects of Business

Information Technology for Managers

Managerial Communication and Research Methods

Business Environment

Statistics and Optimization Techniques

 

 

 

Third Semester

Fourth Semester

Entrepreneurship Development

International Business

Production and Quality Management

Services Management

Strategic Management

Corporate Governance and Ethics

Retail and Supply Chain Management

Integrated Marketing Communications

Rural Marketing

Business Marketing

Consumer Behaviour and Marketing Research

International Marketing

 

 

# Registration fees, Examination fees & Other fees  will be Charged as per the University / Institute .

 

COURSE FEE
Rs. 13,000.00
Per Sem